Alice rides to work all year in Syracuse, New York: the snowiest city in the USA.

She decided she needed a change, and used cycling to change her life. Watch the video below, and then read our full interview with her.

Monkey Lights are the best way to stay visible at night, and riding with friends is the best way to ride!


We’re excited to have worked with 2001 films and New Media Systems on this video. It features a ride by Boulevard Burger & Brew and a ride by through the Virgina Museum of Fine Arts.


The video features extensive use of our M232 bike lights, with one Monkey Light Pro thrown in for good measure.


We hope you enjoy the video!




We’re excited to release this promo clip from our new video, shot in Richmond, VA with 2001 Films and New Media Systems.  It features many of our M232 bicycle wheel lights and one of our Monkey Light Pros.  Check it out, and give it a thumbs up if you like it!



We decided to punish an M204 to give you an idea how tough they are. They do have limits, but I wouldn’t want to be riding the bike that reached them! Check out the video below.


When you were a kid, did you ever clothespin a card to your bike to make it sound like a motorcycle?

I loved that sound, it was like raw power! angry bees! and it got fiercer the faster you pedaled! It was great. It’s something I really associate with those cheap department store dirt bikes we jumped off of sketchy ramps and bombed down dirt mounds. The bikes that taught us how to wheelie and bunny hop and left us with a respectable road rash all summer. They weren’t good bikes, they didn’t have fancy components, they were stupidly heavy for their size, and they were the single greatest thing we had ever seen under a pine tree in late December.

But I’m getting carried away. I’m supposed to be posting some videos for you to enjoy.

Johnnyrandom (Steven Baber) is a composer who makes music from everyday objects. This is just a sampling of “Bespoken” which you can download on his Bandcamp or iTunes. It’s made completely from playing parts of a bicycle.

Here’s one by Linsey Pollak called Cycology. Linsey makes his own instruments, and they range from recognizable to simply strange. I love it.


I’m going to leave you with a young Frank Zappa on the Steve Allen show. It’s mostly Steve Allen cracking jokes, but who cares? It’s 1963, nobody really knows who Frank Zappa is yet, and here he is on national TV getting the host to blow into the handlebars of a Schwinn like a flute. It’s three parts, but they total less than 15 minutes. I highly suggest watching if you haven’t seen it.